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show time!
Tonight we present our Spring 2011 collection to an important group of media, supporters and friends as part of LG Fashion Week beauty by L’Oreal Paris! I couldn’t be more excited about the direction...
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Looking to Spring
Hey Joe Fresh fans, I survived another fashion week – last minute fittings, model castings, schedule changes and show shoes lost in transit – it’s all in a day’s work. I even made it to the after...
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spring commercials on the air
For our spring adult commercial we worked with real-life model couple Jamie and Behati to portray a ‘love is in the air’ springtime feeling. We wanted it to feel pretty and fresh for the season. The...
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pretty pointers
We’re still a little ways away from May’s flowers (and have even gotten a nice early dose of April’s showers!), but that’s all the more reason to get your hands looking spring pretty with the season’s...
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Spring Beauty Trends
Our beauty consultant, Simone Otis, breaks down the season’s biggest beauty trends! Coral Eye Whether it was used as a soft wash of colour or drawn on in a bold graphic shape, coral eye shadows were...
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